Social media, especially Facebook, extends your voice and your influence
This is the third video in our Winning Website Essentials video mini-course.
Social Media is transforming the internet. It is important and powerful because it is personal. Facebook is constructed to help people communicate easily about any topic. Because of this, new businesses have the opportunity to spread their ideas via the time-tested word of mouth.
Facebook is designed equally for personal communication and business communication. Business communication is accommodated via “Fan Pages”. Think of a Fan Page as mini-website built specifically around a single idea. This means that the Fan Page can be completely separate from your personal account so that your interaction there is specifically about the “fan page” topic.
Therefore, it is important that you create a Fan Page and then build a “Landing Page” on your Fan Page which matches your website.
We are actually including two videos:
- How to Build a Facebook Fan Page
- How to Create a Facebook IFrame
Of course, UpstartLiftoff training will offer much more advanced training on Facebook, LinkedIn, YouTube, Twitter and many other concepts of social media.
How to Build a Facebook Fan Page
[flowplayer src=’http://pseudo01.hddn.com/vod/umm.upstartvod/socialmedia/Creating-a-Facebook-Fan-Page.mp4′ width=640 height=480]
How to Create a Facebook IFrame
[flowplayer src=’http://pseudo01.hddn.com/vod/umm.upstartvod/socialmedia/Creating-a-Facebook-IFRAME.mp4′ width=640 height=480]
Please don’t forget to add your comments below. Tell us what you learned and what questions you have. We’ll be watching and answering your comments.